PERE Asia Summit 2024 – the world’s biggest gathering of Asian capital – took place last week and Pro-invest’s Co-founder and Managing Partner Dr. Sabine Schaffer was there to discuss the power of APAC and the specific opportunities in Australia. 

Discussing ‘Why you don’t need to look further than Asia-Pacific’, Schaffer and fellow panellists talked about the sectors across APAC that are taking off, pointing out the areas where this region really shines compared to others and spotlighting the major economic players. APAC continues to be a hot spot for investors looking to put their money to work. With so many different opportunities up for grabs, there are great opportunities for investment managers that bring something new to the table and add real value.

On her second panel, ‘Why Australia remains a stronghold for the best investment opportunities in Asia’, Schaffer and the panel agreed that Australia still stands out as a bright spot. They discussed how Australia’s solid regulatory setup, growing population, steady economy, and track record of good returns make it a place where real, unique investment chances are still available. In times of market ups and downs, it’s more crucial than ever to lean on trusted partners who have local experience and know-how – because this is how you spot and seize the best opportunities for long-term success.

During the summit, Pro-invest Group also announced our move into Co-living. The opportunities across Australia in this sector are ripe for a hospitality focused company to create the next generation of residential experiences.

Sydney, Australia, 27 February 2024: Pro-invest Group, a prominent real estate asset manager and investment firm, is entering the residential market with its new Flexible Living model, developed to capture the extensive potential of Co-living across Australia. The company is set to own and operate approximately 2,000 apartments across ten assets in its first tranche of development; and anticipates scaling it to the size of their current hotel business (circa 6,000 keys).

The hospitality industry is no stranger to technological advancements, and Generative AI (Gen AI) is poised to be the next big leap. HM Magazine spoke with Pro-invest Group’s Director of Data & Digital Technology, Howard Phung, on how Gen AI promises to revolutionize hotel operations.

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Pro-invest Group and Aareal Bank AG announce a significant milestone in their commitment to sustainability and environmental stewardship. Following a strategic refinancing initiative of Pro-invest Group’s Fund I portfolio, this funding forms Aareal Bank’s largest Green Loan for a hotel portfolio in the APAC region.  

Pro-invest Group is implementing Oracle’s OPERA Cloud PMS to streamline hotel operations and improve the guest experience. This move is part of the company’s strategy to integrate technology solutions designed to support growth and the changing needs of guests. 

Pro-invest Group are a uniquely integrated hospitality investment and asset management platform covering the entire investment life cycle. We are leaders in real estate asset management, development and planning, hotel operations, and asset exit strategy. Pro-invest Group is experienced in working with institutional investors and understands the importance of working professionally and transparently. Our focus is to anticipate future trends whether they be in IT, ESG, services or design, to ultimately deliver enhanced future value and protection.

Pro-invest Group have a dedicated hotel management platform enabling investors to benefit from international brands through a franchise relationship. Franchising enables investors to access stronger brands and revenue tools and channels, while retaining focus and control of conversion to profit.

Additionally, Pro-invest Group benefits from having Vista Hospitality Group – a joint venture between Pro-invest Group and Next Story Group. This platform offers integrated expertise in development and planning through to operations across various hotel brands.

At Pro-invest Group we believe that there is a direct link between a for-profit organisation’s financial returns, and its impact on the environment, how it engages with its wider stakeholders and how it conducts itself and its business. This linkage is only becoming stronger and clearer. Pro-invest Group have been committed to ESG from inception; and this has been recognised by a number of industry bodies.