Kristi Wayman to Join Global Hospitality Talk Sydney Panel on Design, Brand and Owner Value

Pro-invest Group’s Director of Design & Technical Services, Kristi Wayman, will join industry leaders at the upcoming Global Hospitality Talk in Sydney for the panel discussion, “Designing the Deal: Where Brand Vision Meets Owner Economics.”

Kristi will be joined by Mark Poulain of ABI Interiors, Jonathan Conroy of IHG Hotels & Resorts and Phillipa le Roux of Hilton for a discussion exploring the intersection of design, brand strategy and commercial performance within hospitality.

Drawing on her experience leading design and technical services across Pro-invest Group’s hotel and Urban Accommodation portfolios, Kristi will share insights into how thoughtful design can align guest expectations, brand objectives and owner outcomes to create long-term value.

Her experience spans hotel development, repositioning and value optimisation, providing a practical perspective on the role design plays not only in creating memorable guest experiences, but also in supporting the long-term performance and relevance of hospitality assets.

A key part of Kristi’s approach is bringing together investors, operators, designers, consultants and project teams around a shared vision. Through collaboration and clear communication across different disciplines and perspectives, design can become an important bridge between the guest experience and the commercial objectives of an asset.

Pro-invest Group looks forward to Kristi contributing to what promises to be an insightful discussion on how design, brand vision and owner economics can work together to shape the next generation of hospitality experiences.