Sydney, Australia, 27 April 2015: International investment firm Pro-invest Group and InterContinental Hotels Group (IHG) have signed a franchise agreement for a 245-room Holiday Inn Express hotel in the heart of Adelaide’s CBD. The hotel will be the first Holiday Inn Express in the city and the third to be developed under the master development agreement between Pro-invest Group and IHG which will see the roll out of Holiday Inn Express hotels throughout Australia’s key markets.
The new build hotel will be located on Adelaide’s thriving Hindley Street, in close proximity to North Terrace, the Adelaide Convention Centre and the upcoming Royal Adelaide Hospital. Leisure travellers can enjoy a short walk to the Adelaide Casino and sporting hub Adelaide Oval, whilst the accessibility to major corporate offices within the CBD from the hotel will be a draw for business travellers.
Ronald Barrott, Chief Executive Officer of Pro-Invest Group said, “Together with IHG we are progressing very well in securing strategic, high in-demand locations to develop Holiday Inn Express hotels. Adelaide in particular has seen some excellent occupancy in recent years and we are pleased to have secured this prime location in the city’s CBD for the third hotel in our portfolio.”
Karin Sheppard, Chief Operating Officer for Australasia, Japan , Korea the Middle East and Africa, IHG, said, “The development of the new Holiday Inn Express Adelaide CBD is the latest in a series of milestones for IHG and our partner Pro-invest Group. The site is exactly in the right location for the Holiday Inn Guest and hits our strategy of bringing the brand to key Australian cities.”
Providing everything guests need and nothing they don’t, Holiday Inn Express Adelaide CBD will offer guests a smart and convenient stay which includes:
Pro-invest Group, in close collaboration with IHG and leading hotel designer Joseph Pang, has tailored the design of the typical Holiday Inn Express hotel to meet the requirements of the Australian market. Hotels developed by Pro-invest Group will be leading in design, value and personality in order to provide modern business and leisure travellers a value-driven guest experience. In addition, all hotels will be part of IHG’s Rewards Club, the world’s first and largest hotel loyalty program with over 84 million members worldwide.
Set to open in early 2017, Holiday Inn Express Adelaide CBD is the third Holiday Inn Express to be signed in Australia. The first hotel is due to open early next year at Macquarie Park, Sydney and the second hotel will follow in the second half of 2016 in Brisbane’s Spring Hill.
Tim Sherlock, Managing Director, Pro-invest Developments said, “With the construction of Holiday Inn Express Sydney Macquarie Park well advanced and Holiday Inn Express Brisbane Spring Hill coming out of the ground imminently, Pro-invest Group is on track to developing the Australian Holiday Inn Express portfolio under its partnership with IHG. Our development team continues to actively scour the country for strategic locations within capital cities and key business hubs showing strong hotel fundamentals.
Pro-invest Group is currently in advanced negotiations on another five sites and is actively seeking additional sites to develop Holiday Inn Express hotels. It expects to announce further acquisitions in the coming months.
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