Ron Barrott reflects on Australia’s hotel market at AHICE Asia Pacific 2026

Pro-invest Group was pleased to be represented by Founder & Chairman, Ronald Stephen Barrott FRICS, at AHICE Asia Pacific 2026 in Adelaide.

AHICE continues to provide an important forum for leaders across hospitality, investment and operational real estate to exchange perspectives on the trends shaping the hotel sector.

A key theme emerging from the event was the continued resilience of Australia’s hotel market fundamentals. Ron highlighted Matthew Burke’s STR market update, which reinforced that, despite ongoing global uncertainty, Australia’s hotel sector remains supported by a strong and diversified demand base.

The diversity of Australia’s major inbound travel markets provides an important measure of resilience, while quality assets, disciplined operations and deep market knowledge remain central to delivering long-term performance.

These fundamentals have shaped Pro-invest Group’s approach from the outset and continue to guide how the Group invests, operates and grows across hospitality and broader operational real estate.